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Company profile registration for caller name (CNAM)

Updated yesterday

DialLink allows you to submit a company profile registration through the DialLink interface.

Important: DialLink does not guarantee approval of your registration request.

Information required for company profile registration.

To complete company profile registration, US carriers require basic business information and contact details.

Understanding fees for caller name (CNAM) registration

Registering and updating your company profile is free. This applies to both US local and US toll-free numbers.

How to register for caller name (CNAM) in DialLink

You can submit your CNAM registration request directly through a form in the DialLink interface. The system guides you step by step through the process.

Step 1: Access the company profile registration form

To access the form:

  1. Go to Settings

Desktop:

Open the Settings button in the web portal

Mobile:

Open the Settings in the mobile app

2. Navigate to Phone system settings

3. Open the Trust section

Desktop:

Trust tab desktop

Mobile:

Trust tab mobile

4. Find Company profile

5. Click on the Create button

Step 2: Confirm the purpose of using a phone number

Select how you use a phone number:

  • For business

  • For personal use

Then confirm whether you have a US or Canadian address and mobile phone number. Your mobile phone number must be provided by a traditional carrier. VoIP numbers are not supported.

You’ll also be asked whether you have a business tax ID number.

Your answers determine which registration flow you’ll follow.

Desktop:

Business or personal use desktop

Mobile:

Business or personal use mobile

Step 3.1: Complete the registration for business use

1. Enter business registration details

On the next step you will be asked to provide your business registration details. Select your Business registration ID type (for example, EIN or another applicable identifier). Enter your registration number exactly as it appears in your tax documents.

Desktop:

business details desktop

Mobile:

business details mobile

Example of a registration number in tax documents:

Example of identification number in a tax document

2. Confirm business address from tax documents

Choose an existing address or add a new one. Make sure the address exactly matches your official tax or registration paperwork.

US carriers cross-reference this data with tax agencies. Mismatched information is one of the most common reasons for registration rejection. To avoid rejection, ensure the legal business name and address match exactly with the one in your tax document. Use official documentation to verify accuracy before submission.

Desktop:

enter business address desktop

Mobile:

enter business address mobile

Example of a business address in tax documents:

Example of a business address in tax documents

3. Provide additional business information

Select and enter:

  • Business type

  • Company type

  • Business identity

  • Industry

  • Website, business listing, or other online presence

  • Regions of operation

This information helps carriers assess your business profile and messaging intent.

If your business doesn’t have a website, provide another verifiable online presence.

Desktop:

additional business details desktop

Mobile:

additional business details mobile

4. Add a point of contact

Enter details for the primary contact person:

  • First name and last name

  • Email address

  • Job title

  • Position

  • Phone number

This person may be contacted if carriers need clarification during the review process.

Desktop:

point of contact desktop

Mobile:

point of contact mobile

5. Submit your request

Once all the information is complete, submit your registration request by clicking the Submit button.

Step 3.2: Complete the registration for personal use

1. Enter your personal details

Provide the following information:

  • First name

  • Last name

  • Email address

  • Phone number

The phone number must be a carrier-based US or Canadian mobile number.

VoIP numbers (including DialLink numbers) are not supported.

Desktop:

enter personal details desktop

Mobile:

enter personal details mobile

2. Provide your home address

Сhoose an existing address added to your tenant or add a new one. US and Canadian addresses are accepted. PO boxes are allowed.

Desktop:

enter personal address desktop

Mobile:

enter personal address mobile

After submission

  • Track your registration status in Settings > Phone system settings > Trust.

  • Wait for registration approval.

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